GoCRM Journal

Better systems make better follow-up.

Articles, page 5 of 6.

The full library

Ideas you can put to work.

Industry

Stop Paying for Real Estate Leads (Do This Instead)

Real Estate leads are not difficult to come by. Businesses covet them, brands chase them and ads target them. They are purchased regularly. But how do they fare in the sales funnel? Today, CRM has emerged as a go-to solution for real estate businesses.

Read article
CRM

What is Lead Management and How to Get Started?

Lead management is a process that tracks and manages prospective leads into becoming buyers. It helps you design an enhanced sales cycle, cut wastage, and widen your reach. Coupled with CRM software, the process has undergone a complete upgrade and has businesses working smarter, maximizing the output of their campaigns, and avoiding pitfalls like missed or forgotten leads.

Read article
Messaging

Small Business Call Tracking

When a customer calls your business, you need to know how they learned about you. Business call tracking provides this answer. This marketing tactic gives you an accurate way to track phone calls from both online and offline marketing efforts for a very reasonable cost.

Read article
CRM

Digital Transformation During Covid-19 Times

The key to digital transformation success is your CRM. This tool allows you to identify the right approach, facilitate a multi-channel strategy, and enable personalization. DT is particularly important in the time of COVID-19, when people are increasingly spending time online rather than making in-person appearances at businesses.

Read article
Industry

SMS Message Examples For Mortgage Lenders

Whether it’s reaching out to them for the first time or communicating with them during the loan approval process, homebuyers expect the level of communication to be top-notch, timely and convenient. So, the big question is- what is the best way of communicating with prospective homebuyers in today’s complex mortgage market?

Read article
CRM

Why CRM Projects Fail?

You do not have to become a CRM failure statistic. When applied correctly, a CRM can be an invaluable tool for improving the efficiency and success of your customer relationships. Understand the potential cause of CRM implementation failure, and know how to avoid them. Then, find a customizable, flexible, and state-of-the-art CRM, like GoCRM, to match to your organizational workflows, capabilities, processes and goals in order to enjoy all that a CRM has to offer your business.

Read article
CRM

5 Reasons Why You Should Not Get a ‘Free’ CRM Software

“Free” CRMs may look good upfront. However, in the end the vast majority of businesses will benefit from choosing a paid option instead. Paid alternatives allow for more users, deliver a full suite of customizable features, and offer total integration for one transparent cost.

Read article
CRM

Marketing Attribution

GoCRM offers advanced marketing tracking features that collect valuable in-depth data and help you find out exactly how you should adjust your marketing strategies to increase their results.

Read article